National Consumer Rights Day 2023: Theme, History, Significance

National consumer rights day 2023 is on Sunday, 24th December 2023. This day is also known as “Bharatiya Grahak Diwas”. The aim of observing this day is to spread awareness about consumer rights in India.

Consumers are the key for any economy to function properly. Unfortunately, it is often observed that many Indians are unaware of their rights as a customer. The idea behind the celebration of National Consumer Rights Day is not only to remind consumers of the rights they have but also to urge them to be more informed.

National Consumer Rights Day 2023 Overview

Name of the DayNational Consumer Rights Day or National Consumer Day
Date24th December 2023
Theme“Empowering Consumers Through Clean Energy Transitions”
Established byGovernment of India


The day of 24th December was chosen for the celebration of this day because on this date the Consumer Protection Act was passed by Parliament in 1986. The passing of this act was a historical event in the Indian Economy.

This act protects consumers when they are buying goods and services. The law also safeguards consumers from being cheated or scammed.

This act requires businesses to provide consumers with the information that they need to make good decisions, and it also protects consumers against being charged unfair prices or receiving poor-quality products.

  • First National Consumer Rights Day was observed on 24th December 1986
  • In 1991 and 1993, the government decided to make some changes to the Consumer Protection Act to make it more effective.
  • On 9th August 2019, the government of India passed an updated version of the Consumer Protection Bill. The new version of this bill is referred to as CPA 2019.
  • The provisions of the right to information act make the consumer protection acts 1986 and 2019 even more beneficial for customers.
  • With the celebration of National Consumer Day every year, Indian customers are getting smarter day by day. Today, they know how to dodge scams and malicious tricks of businesses to make them pay extra.

Details about Shaheed Udham Singh Jayanti

Methods of Celebration

National Consumer Rights Day is a good opportunity to raise awareness about the importance of protecting consumer rights and to bring attention to the struggles consumers face every day. Here are a few ideas:

  • Create an event on social media and start a debate with your friends on the topic of consumer awareness.
  • Write a letter to the Ministry of Consumer Affairs and let them know that you care about the rights. Also, you can share your feedback and suggestions with the ministry officials.
  • Get involved with a local consumer rights organisation and learn more about what they’re doing to celebrate this day.

National Consumer Rights Day 2023 Theme

Every year this day is observed on a different theme. The National Consumer Right Day 2023 theme is “Empowering Consumers Through Clean Energy Transitions”. We will update the same after the government’s announcement. Till then, you can check the previous year’s theme.

  • 2021 – Be Aware of Your Rights
  • 2022 – Effective Disposal of Cases in Consumer Commission

Check Important Days in December

Important Terms and Conditions of the National Consumer Protection Act 1986

The bill of National Consumer Protection Act gives the following powers to customers in India.

  • Right to Safety – To get safety against goods and services that are injurious to health, property, and life
  • Right to Information – To information about the products or services that a business is selling. This includes details about usage, policy, date of manufacturing, date of expiry, purity, potency, etc.
  • Right to Seek Redressal – the right to seek a remedy in case of a grievance. This means that one person can complain to a Court or a Tribunal on the grounds of a violation of a consumer right.
  • Right to Consumer Education – It is the right to get all the updates regarding the rights of a customer.
  • Right to Choose – To get absolute freedom to choose products and services available in the market at competitive rates.
  • Right to be Heard – To get an appropriate forum to submit a complaint.

Jago Grahak Jago Campaign

The government of India has been trying to make citizens aware of customer rights for a long time. One of the most famous campaigns by the government is “Jago Grahak Jago” or “Wake Up Customer”.

This program was initiated by the “Department of Consumer Affairs (Ministry of Consumer Affairs, Food & Public Distribution, Government of India” in 2005.

The objective of Jago Grahak is to educate consumers on all aspects of consumer protection and consumer rights. It also provides buyers with the knowledge to purchase goods, services and products fairly and responsibly.

World Consumer Right Day

The basic outline of National Consumer Right Day is roughly based on World Consumer Right Day. This day is celebrated globally on 15th March 2023. Last year, the theme of this day was “Fair Digital Finance”.

In India, this day is observed by various events at Vigyan Bhawan, New Delhi.

Indian National Consumer Helpline (NCH)

The government of India has an Integrated Grievance Redressal Mechanism (INGRAM) to help consumers with their complaints. Here are the details of the forum.

  • Official Portal –
  • Grievance Registration Number – 1915 or 1800-11-4000
  • SMS – 8800001915
  • Authority – Department of Consumer Affairs, Ministry of Consumer Affairs, Food & Public Distribution
  • Timings – All Days Except National Holidays(08:00 AM To 08:00 PM)
  • Address – Deputy Secretary(NCH), Department of Consumer Affairs, Krishi Bhawan, New Delhi 110001
  • Minister – Piyush Goyal
  • Minister of State – Sadhvi Niranjan Jyoti, Ashwini Kumar Choubey

Frequently Asked Questions

When is National Consumer Rights Day 2023?

24th December 2023

Why is National Consumer Day Celebrated?

To commemorate the establishment of the Consumer Protection Act 1986 in India.

Who is the cabinet minister of consumer affairs in India?

Shri Piyush Goyal

Which department shoulders the responsibility of observing National Consumer Rights Day?

Department of Consumer Affairs, Government of India.

I always try to provide you with the most accurate information in my articles. However, if you find any mistake or an incorrect detail in this article then please let me know in the comment section below.

Leave a Comment